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WELCOME TO CULT+KING
We make some of the most high-performance and clean products for hair, skin, and scalp in the world. But we’re doing a lot more than just that. Join us in a movement of positive, disruptive change where conscience meets style.
Sustainable style looks good on you.
Our packaging is gorgeous so you’ll want to keep it forever and refill it endlessly.
We make tools for hairstylists and barbers built from the ground up to last a lifetime.
THIS IS BALM, OUR SECOND MOST POPULAR PRODUCT
Even though it’s our #2 product in sales, we probably have more individual devoted users of BALM than anything else we make. Because a little bit of BALM goes a long way, people don’t need to buy refills very often even if they use it every day. We are always hearing effective new applications for BALM from users everywhere. We wrote a booklet about that and ship it with every jar, but frankly we need a bigger booklet. It makes sense that if you put all these amazing, natural ingredients in one jar, you can expect great things, but our formulation seems to have awakened some alchemic forces–the whole is definitely greater than the sum of its parts in ways that thrill and mystify us. So if you’re wondering where to start with CULT+KING, you might start here. But fair warning, you’ll never want to be without it again. | For more stories about BALM, see Four words: Organic Aloe Leaf Juice. and The bottom line is what’s in the bottle.
TONIK. THE MOTHERSHIP, THE BOTANICAL GODSEND FOR ALL GENDERS, OUR BEST-SELLING PRODUCT OF THEM ALL
Herbal synergies and organic ingredients combine to condition scalp and hair like no synthetic chemicals can. Spray TONIK into lightly towel-dryed hair and scalp after you get out of the shower, rub it in, style your hair as normal, and let it work all day (if you feel a tingle, smile–you needed this). This is the CULT+KING product where users buy four refills at a time on our web site. This is the product you don’t need to be a sophisticated salon-goer to appreciate. In fact, the more you’ve slathered your head in supermarket products all your life, and the older you are with more years to collect environmental and naturally-forming toxins in your scalp, the more you’ll see a difference overnight. We gave our seventy-something Aunt DeeDee a bottle and when she walked into the restaurant for lunch two days later, our head nearly flew off our body. Imagine the results if you start 50 years earlier! People ask what they can stop using when they start using TONIK: since TONIK is like no other product on the shelf, it’s not a tit-for-tat substitute for anything you’re currently using. Let it help restore your scalp to its ideal pH (just below 5), and see how you feel and look after a couple weeks with a refreshed scalp, hair and follicle. Then you can decide on permanent changes to make in your haircare routine. Like Aunt DeeDee, you might not need the full two weeks. | For more stories about TONIK, see The biggest mistake Jared ever made. and Who should use TONIK? Everybody who washes their hair with water, that’s who.