FOR BIG, VOLUMINOUS BLOW-OUTS.
Mix JELLY in your hands with CULT+KING BALM, VEGAN BALM, or STYLE, like you’re putting lotion on your hands. Then rub hands through hair from roots to ends. The mixture will give you just the right amount of grip and slip for a big, smooth, controlled blow-out. Scrunch in more JELLY when dry for gorgeous amplification of your natural texture and waves.
SOFT-CAST YOUR CURLS WITH JELLY
JELLY is a natural supplement or substitution to the “gel” step of your curl styling routine. It’s not going to be the same experience as the high-hold world of crunchy PVPs, because that’s not how our ingredient philosophy rolls. There’s not even a silicone in sight in JELLY. But there is softness, definition, and shine. Plus JELLY won’t flake.
REFRESH AND REVAMP BETWEEN STYLES.
This is where JELLY really steps up and stands apart. So light and weightless. So soft. So easy to work into your hair with your hands. So compatible with your initial application. Such a great feeling of not making your hair greasy and dirty while you’re trying to revive it.
Experiment. Improvise. You know what looks good. Get in there and push your hair around. Don’t be shy. You might find your hair doing some things that you didn’t expect, and that you love.
SALT DOESN’T HAVE TO BE A FOUR-LETTER WORD.
While salt brings out all this natural curl and texture, can it dry out hair too? Yes, it can. And that’s why we deliver the salt in a moisturizing serum instead of a liquid spray.
That’s also why we load JELLY with moisturizing, nourishing ingredients and botanical extracts, including aloe, glycerin, banana juice, linden bud, blueberry, butterfly pea, and eggplant.
MADE TO MIX
JELLY is THE hold product in the CULT+KING line, made to be mixed with any and all of our other products to create volume, texture, and curl control.
Ingredients (most to least):
Sodium Chloride (Pink Himalayan Salt)
Magnesium Sulfate (Epsom Salt)
Sodium Chloride (Dendritic Salt)
*Tilia tomentosa (Linden Flower) Bud Extract
*Vaccinium corymbosum (Blueberry) Fruit Extract
*Hamamelis virginiana (Witch Hazel) Extract
*Musa paradisiaca (Banana) Fruit Juice
Aloe barbadensis (Aloe Vera) Flower Extract
Clitoria ternatea (Butterfly Pea) Flower Extract
Zanthoxylum alatum (Winged Prickly Ash) Flower Extract
Melia azadirachta (Neem) Flower/Leaf Extract
Corallina officinalis (Seaweed) Extract
Coccinia indica (Ivy Gourd) Flower Extract
Solanum melongena (Eggplant) Fruit Extract
Curcuma longa (Turmeric) Root Extract
Ocimum basilicum (Basil) Flower/Leaf Extract
Ocimum sanctum (Tulsi) Leaf Extract
Lavandula angustifolia (Lavender) Oil
Mentha viridis (Spearmint) Leaf Oil
Melaleuca alternifolia (Tea Tree) Leaf Oil
Eugenia caryophyllus (Clove) Bud Oil
Piper nigrum (Pepper) Fruit Oil
Cedrus atlantica (Atlas Cedarwood) Wood Oil
*Denotes Organic Ingredient