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TODAY’S HAIRSPRAY FOR MOVEABLE, LIVED-IN HAIR. Lock in your style with touchable hold after your blow-dry. MINDSET will also hold your hand-styled , damp hair in place as it air dries. Control frizz and fly-aways. There’s heat-protection in MINDSET too. Loaded with antioxidants, botanical extracts, and essential oils, because why put anything in your hair that doesn’t make it better? Natural and clean isn’t a compromise. For us, it’s a MINDSET. P.S. If you’ve been one of the CULT+KING ride-or-dies begging us to bring back our OG purple touchable-hold SETSPRAY, we listened. We heard you. We didn’t stop making it because we stopped loving it – some of the key ingredients were no longer available, and we had to change. But earlier this year when the blue SETSPRAY ran out, we decided to go back to the drawing board and see what we could do, what Jared could come up with. And here it is: better than ever – more beautiful than ever – more efficacy than ever! Ta-da! And MINDSET smells just like SETSPRAY always has. NOTE: The MINDSET launch is available in Full-size 4 oz. and Mini 1 oz. only. This is the final packaging. We will be adding Refills and Backbar sizes in February, 2027.
