CULT+KING® STYLE |  FORMING LOTION FOR ALL HAIR STYLING.  Forming. Shaping. Moisture. Shine.  For you and me and everyone we know.  We call it STYLE because it makes your hair more cooperative no matter what kind of hair you have or how you're styling it.   | HOW TO STYLE: view online | printable Now offered in a 100% recycled post-consumer aluminum tube, with a recyclable zinc alloy cap. Please empty completely and replace cap before recycling.